Virgin Mobile USA just announced the launch of HYTV, the Homeless Youth TV Network, a new online campaign featuring such programs as “Meal or No Meal,” “American Idle,” “My Street 16,” and “Project Runaway.”
Focused on raising awareness of the plight of more than one million youth living on the streets, HYTV delivers a new type of reality designed to raise awareness in November for National Homeless Youth Awareness Month, designated by the U.S. Senate.
Homeless Youth TV is putting the REAL back into reality TV. Find out more about these shows by checking out these two promos for HYTV:
So how can YOU help?
Sponsor a “show” for $1 and Virgin Mobile will donate that dollar to one of their charitable partners and help give homeless youth the shelter, health care, nourishment, and future they deserve. Virgin Mobile will also MATCH the first $10,000 in total donations!
Check out their website for more info.
-SocialVibe
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